Atif Siddiqi is the founder and CEO of Branch, which helps businesses accelerate payments and empower working Americans. Atif started the company in 2015 as an Entrepreneur in Residence at Idealab, an incubator based in Pasadena, California, after seeing technology for hourly workers had not changed since his first hourly job. Branch has been honored with a Webby Award — Best Financial Services, Fintech Breakthrough Award, Gartner Eye on Innovation: Financial Services, and Star Tribune’s Top Workplaces in Minnesota. Atif has been recognized as one of Employee Benefit News’ Top 20 Digital Innovators in Benefits and EY Entrepreneur of the Year: Heartland.
